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Culture Shift Season 3: Stay updated on what's happening in the sector in 30 minutes

What happens when Apollo suddenly talks back? Or when you guide visitor flows with data, or reach young people through virtual worlds? In the new season of Culture Shift, we dive into these kinds of questions. In six episodes, we take you through striking and inspiring digital projects from the cultural sector, both in the Netherlands and beyond. Projects that are sometimes still experimental, sometimes already proven effective, but always evoke something: among audiences & creators.

Each episode lasts about 30 minutes. Just enough time to check in: what's actually happening in the sector, and what can you do with it yourself?

3 minutes14 apr `26

From inspiration to: what can you do tomorrow?

In Culture Shift, you hear an international case in each episode. Think innovations around AI, immersive experiences, gamification, and data-driven work. How do other organizations approach this? And most importantly: what benefits does it bring them?

Host Anic van Damme and sidekick Splinter Chabot discuss this with a foreign pioneer & a Dutch creator or professional. Together, they apply the example to the Dutch context.

This not only provides inspiration but also concrete tools. Because besides the story, you also hear:

  • where you can start
  • what you should (still) avoid doing
  • and how to take small first steps toward your own project

Episode 1: Talking to the gods

For the first time, visitors can have conversations with statues in the gardens of the Palace of Versailles in France. Twenty iconic statues of gods that have been there for hundreds of years come to life. AI enables a two-way conversation between the audience and the collection. What if Apollo talks back?

In this episode, you’ll hear from Paul Chaine (Palace of Versailles) about how this project came to life. And from Marijn Alexander de Jong (Urland) about how he works with exec.DEUS on an installation where visitors kneel before an AI.

Together, they explore what AI can mean for audience engagement, why the physical ritual remains so important, and why waiting to experiment is really not an option anymore.

Cultuurshift DEN Marijn Alexander de Jong Aflevering 1 AI en publieksbeleving
Culture Shift #3 Episode 1

This season

In the coming weeks, new episodes will be released every two weeks covering topics like:

  • immersive experiences
  • data-driven work
  • gamification
  • youth marketing
  • cybersecurity

With examples from both domestic and international sources and always the question: what does this mean for your practice?

Listen now

The first episode is now online. Perfect for on-the-go, or if you want a quick update on what's happening in the sector.

Listen to Podcast Culture Shift via your favorite podcast platform.

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