Topics
DEN is the driving force behind digital transformation for culture. We identify trends, support innovation, develop knowledge, and provide tools to get started right away. We focus on a number of topics in this regard. Click on them below, read further, and expand your knowledge.

Digital Transformation
We live in a digital society, and our audience grows along with it. What choices do you make as a cultural organization within the digital transformation process? On this page, we delve deeper into what digital transformation can mean for your organization. You will discover how to take control with a well-thought-out digital strategy. This way, you build a future-proof organization, with your audience at the center.

Cybersecurity
The cultural sector embraces digital tools. From online exhibitions to digital collections, interactive public programs, and the smart use of data; the possibilities are endless! But with these opportunities also come risks. Cybercrime is a growing threat that can endanger your valuable heritage, sensitive data, and the continuity of your organization.
At DEN, we understand the unique challenges and opportunities within the cultural sector. On this page, you will find practical tools and advice to protect your organization.

Digital Strategy
Digital transformation is the key to success, and a digital strategy helps you achieve this. By strategically thinking about how digital tools can strengthen various processes within your organization, you can fully leverage the opportunities of digital transformation. Get inspired by these organizations! (opens in new tab)

Audience of the Future
The current cultural audience is aging, and new audiences are needed to keep the sector running. But who is this new audience? And how do you engage them with your offerings? Explore the future and develop your vision. Watch the video and scroll further to discover how you can reach them.

Artificial Intelligence (AI)
Artificial intelligence (hereafter AI) offers unprecedented possibilities, including in the cultural sector. It plays an increasingly significant role in our lives and work. Whether you're looking for practical tools, strategic applications, or inspiration from real-world examples: on this page, you'll find everything you need to understand, utilize, and responsibly apply AI. Dive into the possibilities and discover how AI can enrich your work or organization.

Digital Business Models
As a theater (producer), museum, or cinema, you want one thing: to offer an experience that resonates and reaches as many people as possible. Digital technology helps you with this. You deepen your offerings, reach new audiences, and increase your impact. But how do you do this smartly, as part of your (digital) strategy (opens in new tab), so that your organization is future-proof and remains so?
This is where the importance of digital business models comes into play. For this reason, we collect inspiring practical examples on this page to show you how you can enrich your offerings and share our Digital Business Model Canvas with you.

Digital Business Models
As a theater (producer), museum, or cinema, you want one thing: to offer an experience that resonates and reaches as many people as possible. Digital technology helps you with this. You enhance your offerings, reach new audiences, and increase your impact. But how do you do this smartly, as part of your (digital) strategy (opens in new tab), so that your organization is and remains future-proof?
This is where the importance of digital business models comes into play. For this reason, we collect inspiring practical examples on this page to show you how you can enrich your offerings and share our Digital Business Model Canvas with you.

Copyright
By sharing your work online, you as a creator or cultural organization can reach a large and sometimes unexpected audience. A great opportunity, but also something that raises new questions. For example, about copyrights. How do you arrange this properly? DEN explains it to you and provides you with some practical tools for managing (online) copyrights.

Data-driven working
Data-driven working provides a framework to determine who your existing target audience is, how you can better serve this group, and where new target audiences can be found to connect with. Read here what data-driven working is, why it is important, and what the benefits are. Share the insights from audience data with your team and put the audience at the center of your organization!

Digital Cultural Education
Culture and education are inextricably linked. During the school period, children often consciously encounter cultural offerings for the first time. The creators of cultural educational material are therefore often the first line to the audience of the future. How do you seize this opportunity to engage new audiences? Make digital cultural education part of your digital transformation strategy! Discover here how to approach this.

Audience Data
Insights from audience data offer plenty of opportunities. You can use this data to put your audience at the center én prepare your organization for the audience of the future. Knowing your audience well makes you agile. It ensures that you have the insights to make strategic choices regarding programming and policy based on knowledge. With good insights, you can also increase earning potential.
But how do you collect data, and how do you subsequently leverage the opportunities from data analysis? What data do you need? How do you approach this in an AVG-compliant way? The audience data program is intended for anyone within a cultural institution who is involved (or wants to be involved) with audience data and for urban and regional organizations focused on cultural participation.

Work on your digital foundation
The digital foundation of your organization is the bedrock of everything you do. Whether you are a museum, stage, archive, or festival organization: a strong digital foundation helps you remain future-proof, agile, and well-organized. Think of legislation and subsidy requirements around digital accessibility, AI, privacy, copyright, and digital sustainability.
A good digital foundation means you have an overview of your digital systems and know how to use data securely and responsibly. Cybersecurity, a solid IT infrastructure, and employees' digital skills are indispensable in this regard. When technology, organization, and knowledge come together, your digital foundation truly becomes strong.
Together. Digitally. Stronger.

DEN Community
Are you working on a website, ticketing system, accessibility, data, AI, or another digital project within a cultural organization? Then you probably recognize this: you attend a workshop or webinar, feel inspired, and then continue on your own.
At DEN, we often hear: “The conversation actually ends too quickly.” There is a need for a place to keep asking questions, exchange experiences, and brainstorm with colleagues facing the same challenges. The DEN Community is here for you if you don’t want to figure everything out on your own but want to learn from others in the cultural sector at your own pace, with your questions.




