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Build your digital future with the DEN Academy packages

With our complete packages, you and your colleagues can take targeted steps in the digital field. In collaboration with Werktuig PPO, we offer you the tools and knowledge you need to accelerate your digital transformation with a 75% discount.

Whether you want to learn more about AI, drive change within your organization, or follow our digital leadership program — there is always an approach that aligns with your goals. Choose the package that suits you and take the first step toward digital growth immediately. 

You follow each package in combination with an in-company digital strategy workshop (opens in new tab). Together with your team (4-7 participants), you determine your vision and translate it directly into concrete steps. A clear strategy is essential for a successful digital transformation. With each package, you also join the DEN community of digital strategists — a place full of knowledge, inspiration, and practical tips. This way, you and your colleagues take a powerful step toward the digital future of your organization.

What packages are available?

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AI in the cultural sector

Artificial intelligence (AI) is becoming indispensable in society, and we are increasingly using it in the cultural sector. This learning program (opens in new tab) helps you discover what AI can mean for your organization through a preparatory e-learning and an interactive one-day workshop. This package not only provides insights into AI but also teaches you how to integrate it into your digital strategy.

Price: From €1,950 for only €488 (excl. VAT) with a 75% discount!

What you get:

  • AI Learning Program: E-learning and one-day workshop for 2 people worth €700
  • In-company Digital Strategy Workshop: For 4-7 people, worth €1,250
  • Access to the DEN Community
Request a quote
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Digital change

In this package, you learn to approach digital innovations and projects from a change perspective. One senior manager or director from your organization gets the opportunity to participate in a masterclass (opens in new tab) on leadership during digital changes, and a colleague working on or starting digital projects learns in the workshop (opens in new tab) how to apply change management theory to their own digital project. You receive practical tools to start with a clear plan.

Price: From €1,850 for only €463 (excl. VAT) with a 75% discount!

What you get:

  • Workshop on change management for digital projects: 1-day workshop and 2-hour online session (worth €350)
  • Masterclass Leadership during digital changes: 0.5 day (worth €250)
  • In-company Digital Strategy Workshop: For 4-7 people, worth €1,250
  • Access to the DEN Community
Request a quote
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Digital leadership

Are you a senior manager or director and want to contribute to digital innovations within your cultural organization? This leadership program (opens in new tab) offers you the strategic knowledge needed to effectively guide digital changes within your cultural organization. Learn in four sessions how you, as a leader, can direct digital innovations and then take concrete steps in your organization's digital strategy.

Price: From €3,000 for only €750 (excl. VAT) with a 75% discount!

What you get:

  • Digital Leadership Program: For 1 senior manager or director, worth €1,750
  • In-company Digital Strategy Workshop: For 4-7 people, worth €1,250
  • Access to the DEN Community
Request a quote

Buy your package now with a discount!

With support from Werktuig PPO, you can get up to 75% reimbursement per package. We have already prepared everything for you: the quote and the information to complete the application process within 10 minutes. Note: Apply for the packages quickly to take advantage of the available budget at Werktuig PPO in 2025.

These are the only conditions:

  • Your organization has an SBI code that falls under Arts and Heritage, Media & Entertainment, or Creative Business Services;
  • Your organization has at least 3 employees;
  • Multiple people from the organization participate in the workshops;
  • The scheme runs until December 31, 2028 (unless the available budget is exhausted earlier).


More information (opens in new tab) about SBI codes can be found on the Werktuig PPO website.

When you request a quote for the packages, you will receive the quote and clear instructions in your mailbox to immediately submit the application to Werktuig PPO.

After approval by Werktuig PPO

Have you received a positive decision on your application at Werktuig PPO? Then contact us via den-academie@den.nl (opens in new tab). We will schedule the in-company Digital Strategy workshop together. You will also receive a discount code from us to directly register for the program of your choice.

After payment, you can submit the invoice and proof of payment to Werktuig PPO to get 75% of the costs reimbursed. How this works is explained in the confirmation email from Werktuig PPO.

Would you like to know more about the DEN training offerings? Check out the page of the DEN Academy (opens in new tab)