E-magazine: More with Audience Data

Audience Data

Do you want to know more about the plans of the Taskforce Audience Data for 2023 and 2024? How to work GDPR-compliantly? What steps you can take now to get started with audience data? How Funda handles data? Why standardization is so important? You can read all this and more in the e-zine ‘More with Audience Data’.

2 min. read5 jun `23

Knowledge & Inspiration

This is an article by Taskforce Audience Data. DEN chairs this taskforce. Want to read more? Visit publieksdata.nl.

Getting to know your audience better, reaching new target groups, mapping out wishes and expectations, increasing earning potential: smarter use of audience data makes all this possible. The Taskforce Audience Data is working on various projects and initiatives to increase knowledge and expertise on this topic and to ensure that the cultural sector takes important steps together. Because in this era of digitization, working with audience data is important for every cultural institution. From industry organizations to concert venues, from museums to festivals, from local theaters to libraries.

More with Audience Data

Read more about the plans, actions, and advice of the taskforce, as well as inspiring examples, in the e-zine ‘More with Audience Data’. Share this digital magazine with others within your organization and network. Working with audience data is relevant for marketers but also impacts other areas of work.