E-magazine #3: More with audience data

Audience Data

The topic ‘working with audience data’ is alive in the cultural sector. This became evident, among other things, from the meeting we organized in April on this subject at the Centraal Museum in Utrecht. But much more has happened in the past period. This third edition of the e-zine from the Taskforce Publieksdata provides an update on various projects, including the Cultural Target Group Model, EU collaboration, and the digital information platform for the performing arts. We also spoke with DEN's Danish counterpart: Applaus.

15 jul `25

Knowledge & Inspiration

This is an article from the Taskforce Publieksdata. Want to know more? Visit publieksdata.nl

E-magazine #3

In this edition, we look ahead (opens in new tab). This edition of the e-zine is the last issue published under the banner of the Taskforce Publieksdata, as since January 1, 2025, the project has become part of DEN's mandate. Later in this magazine, director Maaike Verberk explains how DEN will tackle this in the future – together with all involved and hopefully many new (cultural) parties.

Happy reading!

You can also still read the first (opens in new tab) and the second (opens in new tab) editions of the e-zine. Want to know more? Visit www.den.nl/publieksdata (opens in new tab)

— - Read the third edition of the e-zine from the Taskforce Publieksdata

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Gijs Meijer believes in strategic collaborations to make the entire cultural sector future-proof. Additionally, Gijs is the point of contact for the current topics of cybersecurity and audience data.

Manager innovation & ecosystems