Workshop Digital Strategy: an inspiration for the Shoe Quarter

Searching for inspiration and new possibilities

The Shoe Quarter is a young, starting organization. But the need to already take concrete steps regarding the digital challenge was significant within the team. Rinske starts her story: “I had several reasons to participate in the workshop with my colleagues. First and foremost, it was about gaining inspiration and understanding digital developments. What do they mean for us, and what contributions can people within our organization make to them?”

Data as the key to success

The workshop quickly provided the Shoe Quarter with some interesting eye-openers. Rinske: "Collaborating on this topic for a few hours made us incredibly enthusiastic. The combination of theory and practical assignments led to surprising insights. We only then realized how much valuable data we already collect, from visitor numbers to store revenue. All this information can help us make targeted choices and serve our visitors even better. That the cash register is more than just a ticketing system was new to the employees. They realized that the cash register also generates data that we can analyze.”

The future of shoemaking

And the digital world offers more options for the organization. There are opportunities to also focus on new technologies: “Digital developments play a major role in the renewal of the craft. Think, for example, of a robotic arm that designers can work with or VR glasses used for designing. It is our goal to share this innovation within the craft with the outside world,” says Rinske.

Ambition for the future

Rinske concludes her story by expressing her ambition. “As a young organization, we still have a world to gain. The workshop has pointed us in the right direction. We would like to pursue a follow-up trajectory with DEN in which we further develop our digital strategy and set up concrete projects. Although daily tasks can sometimes get in the way, we want to continue where we left off and take concrete steps to realize our digital ambitions. The conclusion? This workshop left us wanting more!”

Why should your organization also start working on a digital strategy?

Do you, like the Shoe Quarter, also want to be ready for the future? The Digital Strategy workshop helps you to:

• Become aware of the possibilities that digitization offers.
• Formulate a digital ambition that helps you write a digital strategy.
• Get inspired and motivated to start digital projects.

Would you, like the Shoe Quarter, like to initiate or perhaps accelerate the digital transformation in your organization? 

Then contact our advisor Laura de Vos.