Over the course of three engaging sessions, you’ll develop the tools, vision, and leadership skills necessary to drive digital transformation within your organization. Work with peers to explore practical strategies for success. Hear from expert guest speakers about their experiences.
This Masterclass will take place via Zoom. This course is part of DEN Academy – training for cultural professionals. After completing the masterclass you will receive a certificate of participation from DEN Academy.
What You’ll Learn
The Masterclass will have both theory and practical elements. Interactive assignments and group discussions will help you to apply the theory to your own daily practice.
Facilitators: Richenel Ansano, Transformational guide and heritage work consultant and Sophie Heijkoop, Senior Advisor at DEN, knowledge institute for Culture & Digital Transformation.
Meeting 1 : Foundations of Digital Transformation
Wednesday March 26 (9 – 11.30 AST) online via Zoom
- Understanding Digital Transformation: What’s the difference between digitization, digitalization, and digital transformation?
- Evaluate Your Starting Point: Discover your organization's digital maturity level, your strenghts and what you can develop.
- Set Your Digital Goals: Define your vision and identify the success factors that drive progress—and the barriers that may hold you back.
Meeting 2: Understanding Digital Audiences
Wednesday April 9 (9 – 11.30 AST) online via Zoom
- Refine Your Niche: Clarify your organization's unique value.
- Know Your Audience: Identify and engage digital audiences effectively.
- Digital business models: explore sustainable business models for the digital era.
Meeting 3: Lead with Confidence
Wednesday April 16 (9 – 11.30 AST) online via Zoom
- Develop Digital Leadership: Cultivate the skills and qualities essential for leading cultural and heritage organizations in a digital world.
- Plan for Success: Identify the resources and strategies you need to achieve your digital vision.
- Collaborate for impact: Discover the benefits of working together and building strong digital networks.
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